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HFB Advertising is a Small Business and Fortune 500 leader in Creative Services. 100's of satisfied clients.
Who better to trust than HFB Advertising with your promotional items. We have access to over 500,000+ promotional item options for trade shows, sales, marketing, gifts, swag, merchandise on which to put your logo imprint and brand. Promotional items from polos to pens to putters, we can help you grow your business by providing you with the right promotional items product at a affordable value.
Custom Imprinted Promotional Item Product Tips
Use Color to Your Promotional Item Advantage This is a simple promotional item imprinting tip, but one that shouldn't be overlooked: pick an promotional item that features one or more of the colors in your company's logo or branding. Doing so gives you a couple great printing advantages. First, choosing a promotional item in one of your colors may allow you to reduce the number of colors you need to imprint on the promotional item, which will save you money on setups and imprints. It also may give you a broader range of promotional item products to choose from, since some promotional items can only be imprinted in a limited number of colors. Second, since imprint areas don't cover the entire promotional item, your company colors are likely to be more prominent when one of them is the color of the whole promotional item. At HFB Advertising, you can filter by color to quickly find promotional item products that are available in the color you want, and order free promotional item, swag samples to make sure that the item color is a good match to your company colors. Be Clear, Big and Bold with Promotional Items Another simple way to increase the impact of your promotional item giveaway is to make sure your logo is as large as it can be, as clear as it can be and your tagline or message makes a bold impact. You don't have to be a graphic designer to achieve these goals. At HFB Advertising, our art department can ensure that your logo is as clear and large as possible on your custom imprinted specialty product. We'll even recreate your artwork to make sure it's optimized for the method of printing. Your job is to make sure your message, tagline or call to action is clear. Trying to put too much information on a promotional item product often weakens the impact of your important message. If the printed area is small, it may become hard to read or may take space away from your branding. Take Advantage of Multiple Imprint Areas on Promotional Items Many promotional items or swag have multiple imprint areas available. Although using more than one imprint area on promotional items will increase the cost of your product, it may be well worth your while. Remember, the return on your promotional , specialty marketing dollars is brand exposure, so taking advantage of multiple imprint areas to make your message more compelling can really pay off. It can also make your custom imprinted promotional item product more interactive, by using a teaser question on the front and an answer on the back. The options are almost endless, and depend largely on the type of swag product you select. Samples, electronic Proofs and Proofs of Promotional Items Hopefully you're starting your promotional items project with enough lead time to have the broadest range of choices. If so, you should definitely consider getting a sample of the promotional item or swag you are interested in. At HFB Advertising, we provide an electronic proof of your promotional item artwork and a mockup of how the finished swag product will look, and it's worth reviewing carefully to make sure everything is just the way you want it to be on your promotional items. Our art department may offer suggestions of alternate artwork layouts as well that can further enhance your custom imprinted promotional item. Finally, if you're placing a large order and have the lead time available, we recommend getting a pre-production proof, which is an actual finished, imprinted promotional item with your exact artwork to review before the full quantity is printed.
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